Technical Sales ... What works and what does not for the repair of PC companies
Here are the techniques that I have, or how he is down, what works and what does not work and why. Events at different ways of advertising for new PC companies to avoid. I also learned different types of advertising that success, May you never heard, but marche! There is much to read here but not everything I arrepentirásLeer tone. Do not make the same mistake I didwith trial and error. I'll show you what works. Enjoy!
Press Releases
I have a small graphic design (such as a graphic designer for many years), I have a good screen, and not a reality in the local newspaper. People are always looking for a decline. And every hatvon IT problems. Therefore, only got flooded with the business outcome of the display. No! I got a call from my work. I have the ad in the local newspaper (in ons big city newspapers), which at 33,000 households and a larger readership day: Sunday. The ad is shifting Computer Professional Design Tune-Up announced that he is doing them a discount of 69 $ 49 $. They were sauver $ 20! It was incredible! PeMais I had only one answer. Why? What have I done wrong?
LijdenIk was forced into a horrible, red edge. That is huge! In support of this ad that I, my ad was for a paar other ads (non-business) and ice tomorrow coupon limit for him.
The display has all the elements of a good coupon. It was a great thing! They were $ 20 s Wirtschaftur prixou normal (this is the best free - a value of savings). They had to act now (call to action) because it was designed for a limited time and the duration of two weeks. People are graphic in nature and the image of the computer and the words "Computer Ayuda! The representation van persons affected by IT problems. The title is bold and strong, the rest - so you do not see Genset not read and speak directly to the people a slow computer (every computer has a slower pace). He explained in detail the title with a subtitle. There is also creating a guaranteed increase in speed. You can not fool with a screen like this, right? Well, I did it. I do not think the ad is wrong and does not work. I thinkI notice that people did't look.
If you can prepare for any type of advertising that the market for tests in the first place. Is it an advertisement, a website (or page), direct marketing (such as mail, brochures and ads in e-mail, etc.), deis tested on different types of people to see how they react and their answers. In the case of ads, I have this ad to different people and answered the ad. I would ad a page with other ads, wennmilares and received replies from people looking at the whole page to the side and asked me what distance. Where to forget all the good plans? That tells me that if my ad is highlighted in a newspaper, including all ads.
In my case, simply a response to my "big" proclaims that literally buried with other ads that seem similar to me. In fact, Ware is not my ad on a page, orwithout others, but 'hidden' in a series of pages that have no connection with what is offered, or computer, or even history. .. nothing! People who are looking for my kind, do not see my advertentiede and that is the lesson that your ad for your potential customers do not or a promotional offer! Trials and marketing.
Then came my ad had ichmeine woman and a report pilui find my ad (research after the closure of de ad appeared ... too little, too late). He had two times more than the newspaper, from side to side (and this is a small town newspaper) on my ad (and they knew what to look for and what is perhaps dead). As potential customers have in my ad to find not even know what to study? Not!
Remember how ça ... If you want to sell parts of the motorcycle, your ad in a magazine for the motorcycle. You quepensar client. A customer wil parts of the motorcycle, so they should go? For the locations that sell bicycles and accessories, the groups, with the motorcycles, magazines aimed at the mass of the motorcycle, forumsen websites, with the motorcycles. You may or may not in the newspapers look and Wurm each side quelqu'un sold as parts of motorcycles. It is probably fair to say that a person, the parts for motorcycles are not the pages in a newspaper article, looking for parts for motorcycleand. You can browse through the viewfinder is the only place in the newspaper that the part of the opinion that the places that sell parts of the motorcycle, and what would dhij field of business newspaper and / or classified. Therefore, if you are in the entrepriseou selling motorcycles parts, you want a show where your customers expect from a list of parts for motorcycles. Set your display only sections. You do not know where I am yne (in the middle of a lot of it) because I have a good thing.
So if only the eyes in your head, here is the essence of what I would say ... by placing a display in the PC repair your local newspaper, the lijstING services for companies in your region or in the correct classification of items, where people wait until the nature of the service. Take a test: Do a little people know where to find in your local newspaper, where necessary, repair of PC Help. To say that your computer is very slow, and they need help before thethe rest of the hair, if you use the newspaper. Contact with at least 10 people. And whatever the majority, ie when the ununcia (no matter). If not, Sieez lose your money. Remember to always think about how your customers.
Word Of Mouth ADVERTISEMENT
As I looked at the customers, because they're always a little for the guests, I have a lot of advertising by word of mouth and references. The instructions are in gold! When you call or stop and checkar the problems you already know that they (your friend or family member), and you can name someone who has, as well deDeur! If your service is a good thing for his friend, is good for them. And as the name of your friend, if you friend.
One possibility before DEA clients that you are fully with the work that they feel, and they see a significant improvement give them a sheet of paper and a pen and asks him to write up to 3 friends or family, in profileterén detout had done. Most of the time will be fun to change the name, if you are lucky power. If you do this in each item in your business snowball! This is the best way a company has a good job and a good reputati with a network of people who they meet customers, sealed with the seal of approval. No better than that!
Yellow Pages ADS
Yellow Pages ad is a bonn echoes, but not spend USD smell and the largest colorful ads, with allle species, the mother maiden name, the history of your company price, etc.. You need something more in the list (just across from the other guys a bit). Your ad should listael your company name, address, and phone services. One thing that helped me, my business is competition, we offer free pickup information. Or people who do not or do not know how the purchase of cable clutter on your computer, for fear that it never again to register. I offer a free verzamelingComputers where I come and work on the computer on the right side, or too loose and back into my business to work. And when I returned, I soltarque on the outside of the door, I go to the back of the hook and everything for them. This is not only an advantage for them is my eStandards conmigo competition (in a nice window, waiting for companies in the door), but also shows that really helped me to repair uwComputer and now works better and work. It is a factor for peacee and credibility to win.
In a Yellow Pages ad, you can try a number of sales, but we have important things to do, and talk to vnsere site website for full details. This is your website and you can complete the measure and how you can help. You spend $ 100 or $ 500 per month for a story, it may charge a websitee.
Here is my Yellow Pages ad. I $ 50 per Monday
(Your logo)
• PC Tune-Up
• Small Business Networking
• Wireless networks
• Troubleshooting and repair of PC
• Custom Built Computers
• UpgradePC
• on-site assistance
• Microsoft Certified Techs
• Design and Web Hosting
• provision of computers
(Website address)
(Address)
(Phone)
BROCHURES AND BUSINESS CARDS
Of course you need something from the customers and prospects. You must UNBedingt a brochure and business cards, not to remove or punch cards that your local store approvisionnementtion and iDruckenon your inkjet printer! Brochures, business cards, are sometimes the only thing potential customers of your business. Now you can work outside the home, but you do not want, what you do. When you have a large IT company in the management of their equipment needs. A bus.cardarte of work in the wine cellar is not to say. If you have a credibility not Pasar some money and receive brochures and business cards.
Would you like a good design (designed by a professional), with confirmationiging ink business cards, and a color (black and white, no business cards and brochures). If you use the funds in the amount of business cards and brochures, booklets, white or ivory, the brightness (such as 70 # gloss text). You do not want it uitieht if you copied flyers. It has been demonstrated that the addition of color to their constituents, your comments are much higher than black and white.
And, for business cards, brochures and (same color and print) is aimed at potential customersat that same moment, and there is no basement in the operation (s) are described. The appearance and the perception is. And their marketing material, as you want for your customers. Skipping no corners, hizal not spend more money to the hard way. Trust me!
If you want the rest of this article, in the form of a 15-page "What is the marketing and what not ... PC RepEmpresas air, and the means of the PC business, a company in the We repair PCb content filled step by step how can I, and many more can be found http://www.LapeerTechGroup.com/businessplan. asp for all detailslles.
ฉ Copyright 2005 Lapeer Technology Group www.LapeerTechGroup.com
If this article for a publication, you can do if you're not the contents, and the labels remain.
Press Releases
I have a small graphic design (such as a graphic designer for many years), I have a good screen, and not a reality in the local newspaper. People are always looking for a decline. And every hatvon IT problems. Therefore, only got flooded with the business outcome of the display. No! I got a call from my work. I have the ad in the local newspaper (in ons big city newspapers), which at 33,000 households and a larger readership day: Sunday. The ad is shifting Computer Professional Design Tune-Up announced that he is doing them a discount of 69 $ 49 $. They were sauver $ 20! It was incredible! PeMais I had only one answer. Why? What have I done wrong?
LijdenIk was forced into a horrible, red edge. That is huge! In support of this ad that I, my ad was for a paar other ads (non-business) and ice tomorrow coupon limit for him.
The display has all the elements of a good coupon. It was a great thing! They were $ 20 s Wirtschaftur prixou normal (this is the best free - a value of savings). They had to act now (call to action) because it was designed for a limited time and the duration of two weeks. People are graphic in nature and the image of the computer and the words "Computer Ayuda! The representation van persons affected by IT problems. The title is bold and strong, the rest - so you do not see Genset not read and speak directly to the people a slow computer (every computer has a slower pace). He explained in detail the title with a subtitle. There is also creating a guaranteed increase in speed. You can not fool with a screen like this, right? Well, I did it. I do not think the ad is wrong and does not work. I thinkI notice that people did't look.
If you can prepare for any type of advertising that the market for tests in the first place. Is it an advertisement, a website (or page), direct marketing (such as mail, brochures and ads in e-mail, etc.), deis tested on different types of people to see how they react and their answers. In the case of ads, I have this ad to different people and answered the ad. I would ad a page with other ads, wennmilares and received replies from people looking at the whole page to the side and asked me what distance. Where to forget all the good plans? That tells me that if my ad is highlighted in a newspaper, including all ads.
In my case, simply a response to my "big" proclaims that literally buried with other ads that seem similar to me. In fact, Ware is not my ad on a page, orwithout others, but 'hidden' in a series of pages that have no connection with what is offered, or computer, or even history. .. nothing! People who are looking for my kind, do not see my advertentiede and that is the lesson that your ad for your potential customers do not or a promotional offer! Trials and marketing.
Then came my ad had ichmeine woman and a report pilui find my ad (research after the closure of de ad appeared ... too little, too late). He had two times more than the newspaper, from side to side (and this is a small town newspaper) on my ad (and they knew what to look for and what is perhaps dead). As potential customers have in my ad to find not even know what to study? Not!
Remember how ça ... If you want to sell parts of the motorcycle, your ad in a magazine for the motorcycle. You quepensar client. A customer wil parts of the motorcycle, so they should go? For the locations that sell bicycles and accessories, the groups, with the motorcycles, magazines aimed at the mass of the motorcycle, forumsen websites, with the motorcycles. You may or may not in the newspapers look and Wurm each side quelqu'un sold as parts of motorcycles. It is probably fair to say that a person, the parts for motorcycles are not the pages in a newspaper article, looking for parts for motorcycleand. You can browse through the viewfinder is the only place in the newspaper that the part of the opinion that the places that sell parts of the motorcycle, and what would dhij field of business newspaper and / or classified. Therefore, if you are in the entrepriseou selling motorcycles parts, you want a show where your customers expect from a list of parts for motorcycles. Set your display only sections. You do not know where I am yne (in the middle of a lot of it) because I have a good thing.
So if only the eyes in your head, here is the essence of what I would say ... by placing a display in the PC repair your local newspaper, the lijstING services for companies in your region or in the correct classification of items, where people wait until the nature of the service. Take a test: Do a little people know where to find in your local newspaper, where necessary, repair of PC Help. To say that your computer is very slow, and they need help before thethe rest of the hair, if you use the newspaper. Contact with at least 10 people. And whatever the majority, ie when the ununcia (no matter). If not, Sieez lose your money. Remember to always think about how your customers.
Word Of Mouth ADVERTISEMENT
As I looked at the customers, because they're always a little for the guests, I have a lot of advertising by word of mouth and references. The instructions are in gold! When you call or stop and checkar the problems you already know that they (your friend or family member), and you can name someone who has, as well deDeur! If your service is a good thing for his friend, is good for them. And as the name of your friend, if you friend.
One possibility before DEA clients that you are fully with the work that they feel, and they see a significant improvement give them a sheet of paper and a pen and asks him to write up to 3 friends or family, in profileterén detout had done. Most of the time will be fun to change the name, if you are lucky power. If you do this in each item in your business snowball! This is the best way a company has a good job and a good reputati with a network of people who they meet customers, sealed with the seal of approval. No better than that!
Yellow Pages ADS
Yellow Pages ad is a bonn echoes, but not spend USD smell and the largest colorful ads, with allle species, the mother maiden name, the history of your company price, etc.. You need something more in the list (just across from the other guys a bit). Your ad should listael your company name, address, and phone services. One thing that helped me, my business is competition, we offer free pickup information. Or people who do not or do not know how the purchase of cable clutter on your computer, for fear that it never again to register. I offer a free verzamelingComputers where I come and work on the computer on the right side, or too loose and back into my business to work. And when I returned, I soltarque on the outside of the door, I go to the back of the hook and everything for them. This is not only an advantage for them is my eStandards conmigo competition (in a nice window, waiting for companies in the door), but also shows that really helped me to repair uwComputer and now works better and work. It is a factor for peacee and credibility to win.
In a Yellow Pages ad, you can try a number of sales, but we have important things to do, and talk to vnsere site website for full details. This is your website and you can complete the measure and how you can help. You spend $ 100 or $ 500 per month for a story, it may charge a websitee.
Here is my Yellow Pages ad. I $ 50 per Monday
(Your logo)
• PC Tune-Up
• Small Business Networking
• Wireless networks
• Troubleshooting and repair of PC
• Custom Built Computers
• UpgradePC
• on-site assistance
• Microsoft Certified Techs
• Design and Web Hosting
• provision of computers
(Website address)
(Address)
(Phone)
BROCHURES AND BUSINESS CARDS
Of course you need something from the customers and prospects. You must UNBedingt a brochure and business cards, not to remove or punch cards that your local store approvisionnementtion and iDruckenon your inkjet printer! Brochures, business cards, are sometimes the only thing potential customers of your business. Now you can work outside the home, but you do not want, what you do. When you have a large IT company in the management of their equipment needs. A bus.cardarte of work in the wine cellar is not to say. If you have a credibility not Pasar some money and receive brochures and business cards.
Would you like a good design (designed by a professional), with confirmationiging ink business cards, and a color (black and white, no business cards and brochures). If you use the funds in the amount of business cards and brochures, booklets, white or ivory, the brightness (such as 70 # gloss text). You do not want it uitieht if you copied flyers. It has been demonstrated that the addition of color to their constituents, your comments are much higher than black and white.
And, for business cards, brochures and (same color and print) is aimed at potential customersat that same moment, and there is no basement in the operation (s) are described. The appearance and the perception is. And their marketing material, as you want for your customers. Skipping no corners, hizal not spend more money to the hard way. Trust me!
If you want the rest of this article, in the form of a 15-page "What is the marketing and what not ... PC RepEmpresas air, and the means of the PC business, a company in the We repair PCb content filled step by step how can I, and many more can be found http://www.LapeerTechGroup.com/businessplan. asp for all detailslles.
ฉ Copyright 2005 Lapeer Technology Group www.LapeerTechGroup.com
If this article for a publication, you can do if you're not the contents, and the labels remain.
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